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Guitar Center Searches for Best Undiscovered Singer-Songwriter

John Shanks & Keith Urban

Producer John Shanks (l) has worked with Keith Urban (r), Kelly Clarkson & Bon Jovi.

Guitar Center has launched Guitar Center Singer-Songwriter, an artist discovery program aimed at finding the nation’s best unsigned singer-songwriter. The winner will receive a prize package that includes recording 3 songs with Grammy-winning producer John Shanks, who has worked with Keith Urban, Kelly Clarkson and Bon Jovi, among others, plus recording time at Converse Rubber Tracks studio, new gear and $10,000 in cash.

“Often the only thing standing between a great artist and their dreams is an opportunity,” Dustin Hinz, director of music and entertainment marketing at Guitar Center, said. “Guitar Center Singer-Songwriter is another way we continue to deliver on our ongoing commitment of providing unsigned artists with opportunities they need to be discovered.”

“I’m thrilled to be able to help Guitar Center give a potentially career-altering opportunity to an unsigned artist,” John Shanks said. “Helping an artist hone their sound is something I relish as a producer, and I can’t wait to see what the winner has to offer.”

Guitar Center is working with online music company NXTM to utlize their Whooznxt social media ranking platform to host and judge the first round. Artists will be ranked on how they’re able to connect with fans through social media and 10 singer-songwriters will be hand selected by John to travel to Los Angeles where they will perform live at the event’s finale.

For more information on how to enter, visit


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