Trace Adkins will be the spokesperson for Pilot Flying J travel centers for the spring launch of their loyalty program, reports the Bradenton Herald. With the amount of time Trace spends on the road, the partnership with Pilot is a perfect fit.
“As much as I travel, my band, crew and I certainly rely on Pilot Flying J travel centers as we tour the country,” Trace said. “I think all the professional drivers, business travelers and motorists on our U.S. highways and interstates would say the same. I’m proud to partner with this driver-driven company as they serve and reward the men and women who are responsible for transporting the products and services of America!”
“Trace relates to the hardworking, American professional driver,” Jimmy Haslam, Pilot Flying J CEO, said. “As the driver-driven company, we strive to serve our customers with passion, convenience, quality products and fast, friendly service. Trace is a natural match; he’s been called the hardest working man in country music, and that aligns well with our work ethic at Pilot Flying J. We’re very proud to have Trace on board to represent Pilot Flying J.”
Trace will embark on his Songs and Stories Tour this spring where he will play intimate shows in theaters across the country, sharing the stories behind his hit songs. The tour kicks off March 8 in Des Moines, Iowa.