Watch Luke Bryan’s Cabela’s Commercial

Luke Bryan is trading in his signature stage look of jeans and a t-shirt for camouflage in his new “My Nature” commercial for Cabela’s, The World’s Foremost Outfitter of hunting, fishing and outdoor gear. In the clip, Luke is preparing to go out on a hunt, shooting arrows and climbing into his tree stand. “It’s [...] Read More

Luke Bryan Announces Multi-Year Partnership with Cabela’s

Luke Bryan has announced a multi-year partnership with Cabela’s, the World’s Foremost Outfitter of hunting, fishing and outdoor gear. The partnership will center around a series of cross-promotions and collaborations across both Luke and Cabela’s year-round activities. Campaigns will appear in Cabela stores and catalogs as well as online and social media and content collaborations [...] Read More