February 22, 2013, 2:57 pm The Academy of Country Music has announced the ACM Party for a Cause Festival, a 2-day outdoor music festival on April 5-6 during the Week Vegas Goes Country leading up to the ACM Awards. The Band Perry and Dierks Bentley are set to headline the event, which will raise awareness and funds for a variety [...] Read More
October 28, 2012, 2:11 pm Martina McBride has partnered with General Mills and their Save Lids to Save Lives campaign to help raise awareness about both breast cancer and the campaign. Save Lids to Save Lives has previously only collected Yoplait lids but this year expanded to include more than 20 General Mills brands including Green Giant, Nature Valley, Honey [...] Read More
April 13, 2012, 7:35 pm The Band Perry and Kimberly Williams-Paisley have partnered with Walmart and the Walmart Foundation along with General Mills, ConAgra Foods, Kraft Foods and Kellogg Company to fight hunger this spring. The campaign, which kicked off with an event in Nashville on April 9, will give millions of Americans the chance to help by shopping at [...] Read More
October 6, 2011, 4:45 pm Martina McBride will be joined by Pink Together, General Mills’ national breast cancer awareness campaign, on her Eleven Across America Powered by Amtrak cross-country train tour. The train tour, in support of Martina’s new album, Eleven, will travel from Los Angeles to New York City, stopping in 11 cities along the way. The train ride [...] Read More
April 22, 2011, 10:00 am By Brad Schmitt © 2011 CMA Close Up® News Service / Country Music Association®, Inc. The program couldn’t be simpler: Go to www.JoinMyVillage.com, watch a short video and two major and generous corporations will donate funds to help poor women and children in Africa, up to $900,000 by Dec. 31. “When something is that easy [...] Read More
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